It’s also about conversion.

But the people making the most money have one thing in common.

Lots of traffic.

I started this blog to detail how I’ve generated over 1 million leads in the past few years using mainly pay per click search engines.  I’m going to be talking about the changes I’ve seen throughout the paid search landscape and where I think the future is headed.

Nothing changes as fast as internet marketing, but if you keep your eyes open and pay attention to the details, you can always find ‘pools of traffic’ that your competitors no nothing about.

I’ll show you how I find them everyday.

Stay tuned…

James